Wazzup Pilipinas!
The Philippines has seen an exponential growth in its small and medium enterprises (SMEs). According to the Department of Trade and Industry, the number of SMEs in the country has increased 66% from 492,510 in 1995 to 816,759 in 2011. They comprise 99.6% of all registered businesses in the country and provide jobs to 3.9 million people.
Along with the growth of SMEs is the increase of the country’s internet users. The latest statistics from Global Web Index shows that the Philippines outperformed the internet population growth of its Asian counterparts, growing 531% from 2009 to 2014. The nation currently has the 14th largest internet population, with 44 million of its citizens having an online presence.
SMEs need to keep up with the quick adaptation of Filipinos to the latest technologies. Now included in business maturity is the presence of a digital outlet. However, having an online presence isn’t enough: Filipinos take content seriously and consider it as an important step towards launching a strong social presence. The question, then, is how SMEs can grab the attention of the public while informing them of the offerings that they can get.
This is how PLDT SME Nation helps SMEs. With its goal of making SMEs more reachable to Filipinos, PLDT SME Nation has constantly partnered with its clients to make the communication between businesses and the Philippine market more engaging and informative. With this, PLDT SME Nation will open Tech Island 2.0.
The Philippines has seen an exponential growth in its small and medium enterprises (SMEs). According to the Department of Trade and Industry, the number of SMEs in the country has increased 66% from 492,510 in 1995 to 816,759 in 2011. They comprise 99.6% of all registered businesses in the country and provide jobs to 3.9 million people.
Along with the growth of SMEs is the increase of the country’s internet users. The latest statistics from Global Web Index shows that the Philippines outperformed the internet population growth of its Asian counterparts, growing 531% from 2009 to 2014. The nation currently has the 14th largest internet population, with 44 million of its citizens having an online presence.
SMEs need to keep up with the quick adaptation of Filipinos to the latest technologies. Now included in business maturity is the presence of a digital outlet. However, having an online presence isn’t enough: Filipinos take content seriously and consider it as an important step towards launching a strong social presence. The question, then, is how SMEs can grab the attention of the public while informing them of the offerings that they can get.
This is how PLDT SME Nation helps SMEs. With its goal of making SMEs more reachable to Filipinos, PLDT SME Nation has constantly partnered with its clients to make the communication between businesses and the Philippine market more engaging and informative. With this, PLDT SME Nation will open Tech Island 2.0.



Ross is known as the Pambansang Blogger ng Pilipinas - An Information and Communication Technology (ICT) Professional by profession and a Social Media Evangelist by heart.